When it comes to online shopping, we recommend being a Basket Bimbo– i.e. forget loyalty to one fashion brand; go with the brand which has something gorgeous that you want right now. And how do you find the something gorgeous that you want right now. Why, by looking on the SoSensational Shop http://www.sosensational.co.uk/shop/party-evening-wear , of course.
Because we look at all the brands for you, we do the hard work, filtering out the old-lady styles and the styles your daughter would wear – though some styles are what your daughter would wear, but we show you how to wear the styles in a subtly, but crucially different, way so you don’t look as though you are actually wearing your daughter’s clothes.
You see, Cyndy and Jan really understand your fashion needs, because, like you, they are older women, so their bodies are also showing a bit of wear and tear. But they know how and where to find the fabulous and on-trend clothes that you will love to buy. And they can also show you the clever styling tricks that make all the difference between an outfit looking okay and an outfit looking sensational.
Dresses are the biggest challenge to all of us because even if we work out at the gym and still wear a size 10, we inevitably have saggy bits and bumpy bits – it just goes with the number of candles on the cake! So no matter how many press-ups we do and how many times a week we go to Pilates or Yoga, there comes a point when our age shows on our body. What SoSensational is here for, is to show you that, despite the sags and bumps, there are gorgeous and on-trend clothes out there for you at every price point. We show you how to carefully select the gems from every brand not just one.
And this is vital because while the UK fashion industry is, somewhat belatedly, beginning to realise that older women have not fallen off the planet, they still continue to make much of their collection and then market it to a younger demographic (Clearly demonstrated by the young models on whom they photograph their clothes).
We said earlier that dresses are the biggest challenge to all of us, and they can be, especially party dresses. Because, let’s face it, what we all want is a dress with va-va-voom, but we also want one which flatters our not-so-perfect body, and probably covers our arms. How do we reconcile those needs? By letting SoSensational do the work for you; we will find the dresses which are long enough, which cover the tops of our arms, which hide our tum, yet are also uber-glam…
We will continue to help you to find all the gorgeous and age-appropriate clothes you need because the clothes are out there… Please let us help you to find them.
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